Bleach Blonde Bieber Busts Billboard

Bleach Blonde Bieber Busts Billboard
On Wednesday morning, Justin Bieber made a big reveal with his hair in an appearance on NBC's “Today" show at NYC’s Rockefeller Plaza.

After the performance, Justin took off his cap to show off his bleached blonde hair and asked his fans, "You guys like the hair?"bieber[Credit: D Dipasupil/Getty]

Justin also dyed his hair platinum late last year. He is just one of many to rock the look this year, including Jared Leto and Kim Kardashian.

During his appearance, Justin was honored with a Guinness World Record plaque for being the youngest male artist to have a song debut at #1 on the Billboard Hot 100, with his latest single, “What Do You Mean?”