July 24, 2009
Ashton Kutcher: Why I Love Twitter
Actor and avid tweeter Ashton Kutcher opened up at the Fortune Brainstorm: Tech Summit about why he loves Twitter -- and how he keeps up with his followers!
When asked why he likes the website, Ashton responded, "One, I find it fun. I find it entertaining. Two, I think it gives you an ability to stay in tune with your audience and trends, what people are finding interesting. But also, it gives me a great platform to syndicate content on."
Kutcher also opened up on how he's been so successful tweeting and connecting with his fans. "I don't have 3 million followers because I'm a really good poster. I have them because I'm famous... Unless movie stars can leverage the platforms to keep themselves relevant, they are going to become less and less relevant... I think it's really a survival tactic."