ONE, the anti-poverty advocacy organization co-founded by Bono, launched a provocative PSA titled "The F Word: Famine is the Real Obscenity" to draw attention to the growing famine in Somalia that has already killed more than 30,000 children in just three months.

The PSA features some of the biggest names from the worlds of entertainment, media and politics. Participants include: Bono, Jessica Alba, George Clooney, Jenna and Barbara Bush, Joe Jonas, Justin Long, Arianna Huffington, K'naan, NYC Mayor Michael Bloomberg, Mike Huckabee, Kristin Davis, and Colin Farrell.

As part of a broader global campaign to spark a more urgent response to the famine and wider food crisis, ONE also builds support for long-term strategies that will help end the cycle of famine once and for all.

For more information, go to One.org.

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