Partners December 14, 2021
Coca-Cola Launches #SharetheMagic TikTok Challenge with Khalid & Jalaiah Harmon
Get ready to dance! Coca-Cola wants to #SharetheMagic with a new TikTok challenge.
Jalaiah Harmon, the choreographer behind the famous “Renegade” dance, teamed up with the brand to create a new routine to Khalid’s “Open.”
Now, Coca-Cola wants creators to remember that magic lives in the unexpected moment of connection between people and #SharetheMagic by posting their own dance videos.
Khalid invited his TikTok followers to join the fun, posting, “Let’s make some magic happen together with @cocacola. You ready?”
The challenge runs through December 21!