Celebrity News April 08, 2016 Hugh Hefner’s Brother Keith Dead at 87 Keith Hefner, the younger brother of Hugh Hefner, has died. He was 87. TMZ reports that Keith passed away Friday morning after a battle with cancer. His exact cause of death is not known. Keith was an executive at Playboy and appeared on the reality show the “The Girls Next Door.” He also took on acting roles from time to time in movies like “Fever Pitch” and sitcoms like “Get Smart.” #Remembered #TrendingStories More Mansions and Millionaires: Hugh Hefner’s $200 Million Playboy Mansion Inside Hugh Hefner's Playboy Mansion Halloween Bash Playboy Mansion Halloween Bash!